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Category: Media

Reforming J-School: A four-phased, digital-first approach

Note: Originally published May 8, 2014 At this critical moment in United States history when government surveillance, health care and immigration reform dominate the national consciousness, the American public has a great need for balanced and hard-hitting journalism. What currently exists in the form of the professional press, however, is quite far from the ideal. The digital era has led to an information overload, as anyone with access to the Internet is now a content producer. Consequentially, traditional publications of the newspaper and television mold have lost the interest of their consumers: According to a June 2013 Gallup poll, only 23…

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USC Annenberg Agenda highlights innovation from nation’s top J-School

USC Annenberg recently published the Winter 2013 edition of its biannual USC Annenberg Agenda. With a fresh, contemporary format, “Digital Media Leadership: Ideas From The USC Annenberg School For Communication and Journalism” features original content from faculty and alumni who are shaping the futures of the communication, journalism, public relations and public diplomacy fields. “USC Annenberg is a world-class institution filled with world-class scholars, writers, researchers and thinkers,” said Jeremy Rosenberg, Assistant Dean of Public Affairs and Special Events. “The information we can convey in a 40-page magazine is the tip of the iceberg.” Read more here.

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LA police department uses “Chinese Twitter” to boost civic engagement

USC Annenberg’s hyperlocal, trilingual news site Alhambra Source launched a groundbreaking social media partnership with the Alhambra Police Department earlier this month. Using Weibo, a Chinese-language micro-blogging site often compared to Twitter, the agency created a digital platform through which the San Gabriel Valley community’s large Chinese immigrant population can interact with city officials. “The long-term goal is to help the Alhambra Police Department establish something to help more Chinese immigrants, especially the newer ones, become more assimilated and engaged in the civil process,” said Walter Ma, an Alhambra Source community contributor. To read the full article, click here.  

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USC Annenberg professor comments on GTA V release

Ed. Note: Communication Professor Dmitri Williams is an expert on the social and economic impacts of new media and video games. Below, Williams spoke with us about this week’s record-breaking release of “Grand Theft Auto V” and his work with startup Ninja Metrics. Asciutto: “Grand Theft Auto V” released Tuesday to a record first-day sale of more than $800 million. What about this specific game caused it to steamroll its way into the history books? Williams: GTA is the “Star Wars” of video games. The developers could roll out of bed and their next game would make a fortune. Having said that, this is a studio…

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Why Americans aren’t revolting: Government owns the media

Marty Kaplan, director of USC Annenberg’s Norman Lear Center, appeared on Moyers & Company to explain why Americans aren’t following the path of Brazilians to seek political reform. “We have unemployment and hunger and crumbling infrastructure and a tax system of whack and a corrupt political system,” he said. “Why are we not also taking to the streets is the question.” Kaplan said that present-day American journalism’s focus on “infotainment” distracts the public from paying attention to issues of high national importance. “The stuff that is being reported on the news tends not to be the kind of stuff that we need to…

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Media Education in the South Pacific: Problems Facing the Industry

The South Pacific, rich in cultural, linguistic, political and socioeconomic diversity, is home to an incredibly complex media landscape. Though well-established in New Zealand and Australia, the media industry is continuously evolving to meet the challenges of national development and political instability throughout the Pacific Islands. Across the board, insufficient resources, government restrictions and a deficiency of formally trained journalists plague regional media. “Criticism in the region focuses on lack of professional training of journalists, poor educational standards, lack of knowledge of the political and social institutions, cultural insensitivities, and a questionable grasp of ethical issues,” wrote Professor David Robie,…

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Censorship and press regulations in the Pacific

Across the Pacific, advocates of media freedom hosted many World Press Freedom Day celebrations this year. Australia, Fiji, New Zealand, Papua New Guinea, Samoa and the Solomon Islands were among the countries to commemorate the 20th anniversary of the UNESCO event on May 3, which focuses upon securing freedom of expression in all forms of media. According to UNESCO, more than 600 journalists have been killed globally in the last decade — 121 died last year alone. “All these journalists had one thing in common,” says Tim McBride, deputy chair of New Zealand National Commission for UNESCO communications sub-commission. “They…

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